Pub Crawls Amsterdam
First place in Google within a month: Kroegentocht Amsterdam is a website that offers free pub crawls through Amsterdam. Every once in a while a new free pub crawl is uploaded which has a handy map so you can walk the crawl at your own pace with a group of friends.
How to design a website with the ideal technical infrastructure for simply adding new pub crawls and get the highest ranking in Google. Secondary question was to think and actively work on content strategy on a continuous basis.